Santa Makes Some Early Retail Rounds Measuring the Impact of Events Through POS data, loyalty cards and more, brands are following the return on sampling and experiential marketing Category Report: Beer Buyers Thirst for Local, Value Category is in line with food and other products, as shoppers put dollars behind economy brews and local crafts Hyde Tools Merchandiser Sees Double-Digit Growth Input from focus groups helps design revamped display Lowe's, Schlage Link Up Play N Trade Store Interiors Special Report: Marketing To Youth Marketers tie retail to online and social networking to reach tweens and teens Rite Aid Rebate Report: July 2009 Julio César Chávez Energy Drink Taps Hispanic Shoppers Column: Measurement Matters. . . First Previous 686 687 688 689 690 Next Last
