7 UP Launches Marketing Programs Frito-Lay Launches Planet Lunch Program Introducing Duracell's 'Ultra' Power Battery Displays Offer High-Tech Look Ingredient Merchandising Forget cyberspace -- using good old-fashioned P-O-P, Intel transformed an arcane bit of technology into a household word Banana Boat Redesigns Suncare Merchandiser Minwax Formby's Relaunches With New Packaging, P-O-P Expansion Advertising Many high-share, low-growth brands are now using advertising to suggest new ways to use the brand or new situations in which it can be consumed. Milk-Made Promotes Cool Cow Drink In Stores National Campaign Supports M&M/Mars "Why Wait" Promotion Justin Boot Offers Two Displays for "Original" Line First Previous 409 410 411 412 413 Next Last