Nike Skateboarding P-O-P has 'Mid-Century Modern Vibe' Salary Survey: P-O-P Company CEOs, Owners and Salespeople 'Try Me' Tool Packaging Lifts Sales 30% Package color and shape get brand recognition, but a consumer who touches a package might move it from the shelf to the shopping cart. Jim Peters examines the "try-me" strategy of Ridge Tool Co. Game Show Network Plays at GameStop BJ's, Unilever Head to Broadway Avoiding Legal Pitfalls in Sweepstakes and Contests Category Captains: A Managerial View of the New Shelf Management Protocols in Consumer Retailing Works Made for Hire Under the 1976 Copyright Act Antitrust and Category Captains: Insights from the Field Keeping Trade Secrets Secret First Previous 312 313 314 315 316 Next Last