NHL Freeze, Thaw Cycle Sends Bud Scrambling Lockout Lets Brewer Update P-O-P Class WAR: Upscale Cosmetics Industry Faces Faster Rate of Change Neon Sheds Light on "Genuine Chevrolet" Campaign ATM Machines Expand Coupons to Packaged-Goods Marketers Mass Market Cosmetics Makeover Mass Market Cosmetics Move Toward Interactive, While Seeking Untapped Niches and Opportunities WordPerfect Supports Main Street Line In-Store Hiram Walker Revs Up Classic Campaign Consumer Behavior Study Measures Promotion Effectiveness Signs Call Attention to Pro-Visions Pet Food Peddling Footwear While Athletic Shoes Still Dominate, Other Segments Step Up Merchandising To Gain The Edge At The Point-of-Sale First Previous 1238 1239 1240 1241 1242 Next Last