A Humongous Pitch for the Kiddie Niche Humungous Entertainment's P-O-P materials simultaneously coax kids to reach for the software while their parents reach for their wallets. Allied Domecq Launch Predicts Pain, Agony and Other Party Fun Larson Boats Banners Feature Light and Motion Pepsi-Yahoo! Fusion Marketing Expands Promo Reach, Cuts Costs Miller Launches "Party Like an Aussie" Promotion Budweiser Football Promo Goes Local Anheuser-Busch spends $3 million on P-O-P for fall promotion Allied Domecq Backs Kahlua with Largest Promotional Effort to Date Branding Bud: A Profile of the Anheuser-Busch Merchandising Team With initiatives such as a wholesaler signmaking program, Anheuser-Busch has streamlined its P-O-P practices to be more efficient and responsive to distributor needs. Miller 'Get The Goods' Promo Features P-O-P, Enhancers McCormick Distilling Makes Waves with Rollout First Previous 263 264 265 266 267 Next Last
