M&M's 'Star Wars: Episode III' Tie-in A case study from the Promotion Marketing Association's 2006 Reggie Awards Pepsi Call Upon Yoda Interactive Endcap Circuit City Auditions for 'Idol' Circuit City American Idol Floorstand Hostess King Kong Shipper Retailer: Publix Location: Orlando, FL Kellogg 'Ice Age 2' Shipper Retailer: Publix Location: Orlando, FL This promotional shipper was placed alongside a front-aisle endcap merchandising other tie-in products from Kellogg. P&G 'Lady & the Tramp' Aisle Violator Retailer: Albertsons Location: Orlando, FL Britney Spears Curious Four-Way Retailer: Wal-Mart Location: Chicago Wal-Mart 'Nick Picks' Side Panel Wal-Mart 'Nick Picks' Gondola First Previous 473 474 475 476 477 Next Last