Displays & Signs

Product: Room Decorating Kits
P-O-P company: Advertising Display Co., Englewood Cliffs, N.J.
Number of displays: 5,000
Distribution: Mass merchants and home center stores (small kit); specialty stores, wallpaper and baby stores (large kit)
Introduction: November 1992
Duration: Temporary
Construction: Corrugated with vacuum-formed base and wooden dowels
This corrugated display has a number of components that make it sturdy, and as a result, longer lasting than a dump bin, an official says.

Client: Thumann's Deli Meats
Product: Deli meats
P-O-P company: Heritage Frame & Glass Creations, Nesquehoning, Pa.
Introduction: September 1992
Construction: Laminated wood-core frames, Melamine, glass, polystyrene, silkscreen printing, mirroring (silvering) and Perma Coat chalkboard surface.

Client: Reckitt & Colman Inc.
Product: French's Dijon Mustard
P-O-P companies: Phoenix Display & Packaging Corp., West Deptford, N.J., manufactured the display, with the exception of the balloon, flag and coupon pad, which were printed by Phoenix Color Graphics.
Introduction: June 1992
Construction: 70-pound litho and B-flute corrugated
Comments: The interior packaging uses Steel Stack Board for strength.

Client: Nestle Beverage Co.
Product: Nescafe coffee
P-O-P company: Great Northern Corp., Racine, Wis.
Introduction: April 1992
Construction: B-flute printed corrugated, fiber tube, SBS litho direct and a coupon pad.