Displays & Signs

Advertiser: BLI, an Empak Company, Shakopee, MN
Producer: Midwest P.O.P & Display, Minneapolis, & Menasha Corp., Lakeville, MN
Objective: To economically display and demonstrate the E-Z sawhorse system. The corrugated sawhorse, which was designed to demonstrate all planned line extensions, including bonus packs, incorporates a set of E-Z sawhorse brackets, allowing consumers to inspect the product.

Advertiser: Nike, Beaverton, OR
Producer: P.O.P., Inc., Long Island City, NY
Objective: To increase visibility of the brand name at the point-of-purchase. With so many competitors in the store, Nike wanted a display with a simple, striking message. Capitalizing on the highly recognizable logo, a banner that would dominate the "air space" was developed. The unit is injection molded and then sonic welded to hold together the frame and square face.

Advertiser: American Isuzu Motors, City of Industry, CA
Producer: Alcone Promotion, Irvine, CA
Objective: To provide dealer showrooms with state-of-the-art, updatable, modular display units; to establish Isuzu's identity in multi-line dealers' showrooms, and to provide product information to consumers and salesmen.

Advertiser: Lorillard Tobacco Co., New York
Producer: Display Masters, Long Island City, NY
Objective: To generate increased traffic at convenience stores and sales at the pump. The injection molded frame is held in place with double stick strips and features five- and six-color litho printed plastic panels that are weatherproof and interchangeable.