Displays & Signs

Lockout Lets Brewer Update P-O-P

Client: Elizabeth Arden
Product: Alpha Ceramide Factice
P-O-P company: Ledan Inc., New York
Distribution: Department stores
Construction: Injection-molded plastic with metallized plating
Introduction: February 1994

Product: Vents, louvers and other home ventilation devices
Distribution: Home centers
Introduction: March 1994
Duration: Semipermanent
Construction: Styrene sheets, metal flip binder
Leslie-Locke's Customer Information Center features a variety of interchangeable information cards on thin styrene. The cards can be slipped into sheets on a flip binder or directly attached to a gondola.

Client: Revlon
Product: Charles of the Ritz Color Center
P-O-P company: Display Systems Inc., Maspeth, N.Y.
Distribution: Department stores
Construction: Silkscreened and fabricated plexiglass; vacuum formed tester trays; die-cut matte styrene; lithographed tag stock
Introduction: October 1994

Products: ThermoFlex ski boot liners; Raichle ski boots
Number of displays: 300 ThermoFlex liner floor units; 5,000 slatwall boot shelves
P-O-P company: Ettinger Displays Inc., Hauppauge, N.Y.
Distribution: Specialty ski shops
Introduction: October 1994
Duration: Permanent
Construction: Metal with Hammertone finish
Raichle's new ThermoFlex liner floor unit features a convection oven. The liners are heated at 240 degrees for ten minutes and molded to the customer's feet, providing a 100% custom fit.