Displays & Signs

Client: Eastman Kodak
Producer: AG Industries
Category: Interactive, Video or LCD Floorstand/Kiosk
Intended Length of Use: 2 years or more
Production: 250
Unit Cost Range: More than $250

Client: Burke Inc.
Producer: Everbrite Inc.
Category: Multiple Materials Sign
Intended Length of Use: 3-5 years
Production Run: 200
Unit Cost Range: $100 - $250
COMMENTS: To encourage trial of the product, a process-screened bottle that duplicates the image of a lifelike bottle was created. The bottle was then enhanced with a neon border outline, produced to resemble the color of the product. A backlit panel at the bottom of the sign carries the product's tag-line.

Client: Broderbund Software Inc.
Producer: Design Display Group Inc.
Category: Injection-Molded Plastic Counter, Shelf or Table Unit
Production Run: 5,255
Unit Cost Range: Less than $25
COMMENTS: This display was designed so it could be injection molded in whole, in one shot, thus reducing tooling costs. A custom blend of clear resins to enhance durability was used, along with a fluorescent yellow color to attract attention.

Client: Pepsi-Cola Co.
Producer: Stout Marketing
Category: Metal/Wire Sign
Intended Length of Use: 3-5 years
Production Run: 10,200
Unit Cost Range: Less than $25
COMMENTS: This sign was manufactured from .032 gauge, white-on-white aluminum that was roll formed on a pyramid roller to achieve a 3-D look. Flat wall mounting was achieved by designing a special key hole mounting bracket. The film edges were treated to achieve a full-bleed finished image area.

Client: Anheuser-Busch Inc.
Producer: The Niven Marketing Group
Category: Motion, Light or Sound Wall Unit
Intended Length of Use: 2 years
Production Run: 1,500
Unit Cost Range: $100 - $250
COMMENTS: The key to this sign is in the eyes: They attract attention by seeming to "follow" the customer around. The five-color (four colors plus silver) printing is on .060 PETG. Special accents were added to the eye area. The frame is molded polyurethane.

Client: New York State Division for Women; Drenttel Doyl Partners
Products Promoted: Celebrating the 75th anniversary of the 19th Amendment to the Constitution
P-O-P Company: Vomela, St. Paul, Minn.
Distribution: Grand Central Station, New York
Material: 3M Floor Graphic material; screen printed, then computer cut
Introduction: October 1995

Client: Golf Pride
Product: Golf club grips
P-O-P company: Beemak Plastics Inc., Broomfield, Colo.
Distribution: Pro shops, golf stores and sporting good stores
Construction/Materials: Black acrylic
Introduction: January 1996

Client: Knight Golf Inc.
Product: Knight and Affinity oversize drivers, woods, wedges and putters
P-O-P company: Visual Marketing Inc., Chicago
Distribution: Mass merchants and warehouse clubs
Construction/Materials: Vacuum-formed base; acrylic club locator; metal tubing supports; and steel base
Introduction: May 1996