Displays & Signs

Client: Brand International Inc., New York
P-O-P Company: Clearr Corp., Minnetonka, Minn.
Division: Permanent, Men's and Women's Colognes, Fragrances, Eau de Toilette
Comments: The unit was designed to function as both a counter display and a tester with the cologne bottle set in front of it. The minimal graphics were used to entice the customer to ask questions about the product.

Client: Eastman Kodak Co., London
P-O-P Company: Fiberoptic Lighting Inc., Grants Pass, Ore.
Division: Permanent, Film and Batteries
Comments: This fiberoptic sign was designed to draw attention to the new Kodak Advantix system. Light and motion are the attention-getting elements in this unit. It is composed of an aluminum cabinet, plastic corners, acrylic fiberoptics, a synchronous motor and a halogen lamp.

Product: Tylenol Healthcare products
P-O-P companies: Mechtronics (design and manufacture of plastic housing), Stamford, Conn.;
Distribution: Drugstores, supermarkets and mass merchants
Introduction: February 1997
Duration: Permanent
Construction: Plastic encasement; vacuum-formed plastic decorative elements; steel core support
The Tylenol Interactive Store and Health Information Center uses inexpensive video CD-ROM technology to provide practical patient information.

Client: Star-Kist Foods Inc., Heinz Pet Products, Newport, Ky.
P-O-P Company: Display-Group Longview Fibre Co., Milwaukee
Division: Temporary, Pet Food and Accessories
Comments: The display high-lights Pup-Peroni's new resealable pouch feature and communicates the pleasure pets receive from the product.

Client: Toys "R" Us, Paramus, N.J.
P-O-P Company: RTC Industries Inc., Rolling Meadows, Ill.
Division: Permanent, Specialty Retailers/Others

Client: Hallmark Cards, Kansas City, Mo.
P-O-P Company: Thorco Industries Inc., Lamar, Mo.
Division: Permanent, Greeting Cards