Barney Fireplace
Client: Lyrick Studios, Richardson, Texas
Products Promoted: Video and audio tapes, and DVDs
Objective: To create brand awareness and keep the Barney profile strong at retail. To take a leading role in bringing the DVD format to the marketplace for children's entertainment.
Introduction: October 1999
Construction/Materials: 200-pound corrugated, 24-point tagstock, three-color flexo, four-color litho, flashing lights
P-O-P Company: Phoenix Display, West Deptford, N.J.
