Displays & Signs

Client: MGM Home Entertainment, Santa Monica, Calif.
Products Promoted: "The World is Not Enough" DVDs and videos
Objective: The 1/4-pallet display had to be designed to hold either DVDs or videos. The unit shipped fully assembled with 275-pound supports for structural integrity.
Introduction: April 2000
Construction/Materials: 200-pound B-flute corrugated, litho-laminated headers, four-color 80-pound side panels, 275-pound supports
P-O-P Company: Taurus Display Corp., Cherry Hill, N.J.

Client: Nike Inc., Beaverton, Ore.
Product Promoted: Air Jokul cross training shoe
Objective: To communicate that the shoe features a full-length air bag, is offered in 4EEEE widths and is available at an affordable price.
Introduction: October 2000
Construction/Materials: Powder-coated wire, polypropylene, Sintra, vinyl and rubber
P-O-P Company: Beeline Group Inc., Newark, Calif.

Client: Goodtimes Entertainment, New York.
Products Promoted: Wal-Mart's Greatest Christmas Collection two-pack Christmas CDs
Objective: To call attention to the exclusive collection via 1/4-pallet displays placed in 2,000 Wal-Mart stores.
Introduction: October 2000
Construction/Materials: Four-color flexo-printed B-flute corrugated plus varnish
P-O-P Company: Taurus Display Corp., Cherry Hill, N.J.