Displays & Signs

Client: Charles Jacquin et Cie Inc., Philadelphia
Size of Run: 785
Producer: MBH Presentations Inc., South Plainfield, N.J.
Division: Temporary, Liquor: Cordials and Wines
Comments: The vacuum-formed pillow features burgundy styrene with a special "sparkle" effect and debossed fleur-de-lies. The injection-molded bottle is custom tinted to match the actual liqueur. A battery- or AC-powered motor provides motion.

Client: Spring House, Nashville, Tenn.
Size of Run: 600
Producer:U.S. Display Group Inc., Tullahoma, Tenn.
Division: Temporary, Entertainment: Movies, Tapes, Records, CDs
Comments: Large graphic panels on the sides and header of this floorstand help to promote the video, "A Billy Graham Music Homecoming."

An article from the Journal of Retailing (Volume 78, Issue 2)

Client: Pfizer, Morristown, N.J.
Comments: Simple, straightforward execution for this branded tester allows the skincare product to sell itself.
Introduction: August 2001
Construction/Materials: Injection-molded plastic, hot-stamped logo, metal clamp for shelf attachment
P-O-P company: Henschel-Steinau, Englewood, N.J.

Product: Zim's Crack Crème
Number of displays: 20,000
P-O-P companies: Meridian Displays & Merchandising (power wing, mini, wing), St. Paul, Minn.; Sebring Container Corp. (PDQ tray), Salem, Ohio
Distribution: Pharmacies, drugstores, mass merchants
Introduction: November 2001
Duration: Semipermanent
Construction: Four-color graphics litho-laminated to E-flute corrugate
Display set-up: Retail staff

Client: Velvac, New Berlin, Wis.
Size of Run: 1,000
Producer: Great Northern Corp. - Display Group, Racine, Wis.
Division: Temporary, Transportation: Automotive Aftermarket
Comments: The red color and semi-truck graphics on this corrugated display reinforce Velvac as a producer of truck mirrors.

Product: Revolution showerhead
Number of displays: 500, with two reorders
P-O-P company: Rapid Displays, Chicago and Union City, Calif.
Distribution: Wholesale, retail and hospitality accounts
Introduction: July 2001
Duration: Permanent
Construction: Black ABS base with screenprinted logo, 12-point tagstock graphic panel, motor
Display set-up: Retail staff
A battery-powered motor slowly rotates Moen's Revolution showerhead to illustrate the spinning and twisting of water that the product provides.