Displays & Signs

Client: Warner Media Services, New York
Products Promoted: Videos
Objective: To create a fun, vibrant floorstand for children's videos. The unit can also be converted to a counter unit.
Introduction: January 2000
Construction/Materials: One-color plus varnish corrugated tray, litho-laminated corrugated base and riser
P-O-P Company: Triangle Display Group, Philadelphia

Product: Mr. Clean-branded home cleaning tools
P-O-P companies: L.A. Darling (in-line display), Albert Lea, Minn.; Eastern Container Inc. (quarterly displays), Mansfield, Mass.; New Leaf Studios Inc. (graphics), Framingham, Mass.
Introduction: January 2001
Duration: Semipermanent
Construction: Cardstock, corrugated, wire
Display set-up: Retail staff
The in-line display for Mr. Clean-branded home cleaning tools touts the brand name and offers a diverse selection.

Client: Lyrick Studios, Allen, Texas
Product Promoted: The Wiggles "Toot Toot!" video
Objective: To stimulate impulse sales of the new video by garnering valuable secondary off-shelf placement with a vibrant, colorful display.
Introduction: October 2000
Construction/Materials: Flexo one-color base and tray, four-color header with four-color lug-on
P-O-P Company: Phoenix Display/International Paper, Thorofare, N.J.

Client: Dreamworks SKG, Universal City, Calif.
Product Promoted: "Shrek" animated film
Objective: To promote the movie's May 2001 release in theater lobbies worldwide. The inflatable "S" adds dimension to the display and features special printing that looks like green granite.
Introduction: March 2001
Construction/Materials: 0.3mm PVC inflatable with two-color process print; litho-printed foam-board figures; corrugated base for inflatable