Meijer and Mondelez International's Oreo partnered in February for an exclusive "Love to Play" sweepstakes awarding a $250 store gift card to ten winners each week.
Target leveraged Groupon to get the word out about its springtime home decor sale. An April 12 email blast from the deal website as its lead item touted up to 40% off the category through April 18.
Bi-Lo Holdings' Bi-Lo, Winn-Dixie and Harveys chains ran an instant-win game in February as an overlay to Mondelez International's national "Play With Oreo" advertising campaign.