S-B Power Tool Stages Bosch Promotional "Blitzes" In-Store Exchange Center Redeems Coupons for Cash Clairol Floorstand Highlights Natural Ingredients in Haircolor Coupons Milk Dairy Case As P-O-P Eggs On Sales Promoting Good Health via Del Monte P-O-P ATM Machines Expand Coupons to Packaged-Goods Marketers Mass Market Cosmetics Makeover Mass Market Cosmetics Move Toward Interactive, While Seeking Untapped Niches and Opportunities SoftKey Strips Down its Packaging, Beefs up CD-ROM Display Options Consumer Behavior Study Measures Promotion Effectiveness Bottoms Up: Liquor P-O-P Report Top-down campaigns by alcohol marketers give way to regional efforts driven by field personnel and retailers First Previous 676 677 678 679 680 Next Last