Reebok Hits Music Stores With Shoe Display A Colorful Push for Private Label Paint Huffy Sports Launches NBA Promo Sun-Rype Secures Display Space in Produce Department Pushing Private Labels and Retailer Brands Retailers spearhead P-O-P programs to promote their own brand image or drive sales of private label products. VTech's E-Mail Countertop Kodak Focuses on Display Flexibility Coca-Cola Puts P-O-P in McDonald's for All American High School Basketball Game Drugstore P-O-P: A Dose of Convenience To get more customers into stores, drugstores are supplementing their pharmacy and OTC offerings with a product mix and marketing programs that rival c-stores and larger retailers alike. Vans Reintroduces Skate Shoes for Movie Release First Previous 908 909 910 911 912 Next Last