ARTICLES BY THIS AUTHOR

• 1/25/2011

  Publix Handles the Holiday Preparations

• 1/24/2011

  Best Buy Wraps Up the Holidays

• 1/24/2011

  Social Marketing

  Digital shopper marketing, or the 'Zero Moment of Truth' in Google's parlance, carries the social experience beyond brick-and-mortar stores into the virtual world.
• 1/24/2011

  An Update on Mobile Retail Marketing

• 1/24/2011

  Supervalu, Pepsi, Google to Keynote at Summit

• 1/24/2011

  RadioShack CEO to Retire

• 1/24/2011

  In the Black with 'Ops' Marketing

  Activision builds pre-order awareness through game footage and pre-launch retail events
• 1/24/2011

  Marie Callender's Hoping to 'Whrrl' Across Social Media

• 1/24/2011

  Kraft Ties Mac & Cheese Line Together with Redesign

• 1/24/2011

  Coca-Cola Tests Beverage Fountain That Provides Daily Data