ARTICLES BY THIS AUTHOR
- 11/27/2012
Fry's is Cool on School
- 11/27/2012
Unilever Strengthens Dove Deodorant Marketing
Ties reputation as a skincare expert to Clinical Protection line - 11/27/2012
Prescriptions for Loyalty
Walgreens' launch of Balance Rewards had CVS taking 'extra care' - 11/27/2012
Louisville Slugger Pitches to Women
Connects with softball players via dedicated campaign - 11/27/2012
Brands, Retailers Help 'Believe in Heroes' Grow
Acosta Marketing Group-led cause campaign raises funds for Wounded Warrior Project - 11/27/2012
Safeway Finds 'Great Value' in the Holidays
- 11/27/2012
Family Dollar: Land of Opportunity
Bloom: Fast-growing chain stays relevant by focusing on, winning over the 'value shopper' - 11/26/2012
Barnes & Noble Attempts to Re-Gift Itself
- 11/26/2012
Comings and Goings: December 2012
Noteworthy personnel news for the shopper marketing community