ARTICLES BY THIS AUTHOR
- 9/25/2015
Retail Intimacy, Part 13: Winning at Kroger
As Kroger continues to evolve, its marketing partners have been able to forge common ground on shopper programs and score important wins - 9/25/2015
The Force is Strong at Petco
- 9/25/2015
Walgreens Asks for 'Get a Shot' Selfies
- 9/25/2015
Expo Preview: Target's Digital Media Strategy
Executive talks about retailer's approach to converged media – starting with mobile - 9/24/2015
Target Tests One-Hour Grocery Delivery
- 9/24/2015
Ethnic Marketing Research, Part 2: The Culture-Driven Purchase Journey
New research reveals how marketers can target U.S. ethnic groups more effectively by tapping into cultural ‘hotspots’ along the path to purchase - 9/24/2015
CVS Bets Big on Beauty Business
- 9/23/2015
Walmart Toys with 'The Force'
- 9/23/2015
Food Lion Collects 'Grandma's' Recipes
- 9/22/2015
Walgreens' Mobile App Gets Refreshed