ARTICLES BY THIS AUTHOR
- 5/31/2017
So-Lo-Mo Central: June 2017
- 5/31/2017
Retail Intimacy 2.0: Winning at Kroger.com
Kroger’s e-commerce operation is being fueled by the retailer’s strength in loyalty and merchandising — and marketers are jumping on board. - 5/31/2017
Effie Case Study: McDonald's & Coca-Cola
- 5/31/2017
M&M's Gives Meijer a Sweet Exclusive
- 5/31/2017
Georgia-Pacific Drives Shoppers to Amazon
Quilted Northern pushes Amazon’s Subscribe and Save service through its ‘National Toilet Paper Day’ effort - 5/31/2017
Canada Dry Rewards Relaxation
Brand uses digital incentives, sports intensity to target busy consumers - 5/31/2017
Headache Sufferers Directed to Walgreens
Tylenol leverages traffic/navigation app Waze as part of omnichannel approach for rapid release gels launch - 5/31/2017
Springing into Action
Home improvement chains ratchet up activity with Spring Black Friday events and more