ARTICLES BY THIS AUTHOR

• 5/1/2004

  Digital Signage Network Lifts Sales 10% to 44% in Test

• 4/30/2004

  Sylvania's Color-Coded Merchandising Lights Way for Consumers

• 4/30/2004

  Captain Morgan's in the House for the Holidays

• 4/30/2004

  Custom Fit

  Apparel retailers want special treatment, so marketers are responding with displays that express the character of the store and the brand
• 4/30/2004

  Wal-Mart Begins RFID Rollout in Dallas/Fort Worth Area

• 4/30/2004

  Hall of Fame Profile: James Marstiller

  A Q&A with James Marstiller, Nestle Purina PetCare
• 4/30/2004

  Consumers Tear Into Henkel NASCAR Display

• 4/30/2004

  Miller Reaches for the SKYY with Sport Launch

• 4/30/2004

  Color-in-Motion Packaging

  Holograms can help sell video products if marketers consider their audience
• 4/30/2004

  P-O-P Celebrates Asics GEL-Kayano Anniversary