ARTICLES BY THIS AUTHOR
- 12/1/2008
ConAgra Targets Office Workers
In-store displays, Web and TV ads, and live events push new shelf-stable lunches to cubicle crowd - 12/1/2008
Miller to Debut Aluminum Pint Bottles
Currently testing in c-stores, set to roll out nationally in April 2009 - 12/1/2008
Sharpie Taps Becks for Global Appeal
- 12/1/2008
People to Watch: Tiffany Pieja, Campbell Soup Co.
<i>Shopper Marketing</i> profiles nine exemplary in-store marketing professionals for the 2008 "People to Watch" series - 12/1/2008
People to Watch: Jeni Burford, Fisher-Price Inc.
<i>Shopper Marketing</i> profiles nine exemplary in-store marketing professionals for the 2008 "People to Watch" series - 12/1/2008
Gas Pump TV Expands In-Store
- 12/1/2008
People to Watch: Monique Catley, Nintendo of America
<i>Shopper Marketing</i> profiles nine exemplary in-store marketing professionals for the 2008 "People to Watch" series - 12/1/2008
Kleenex Banks on Sampling
Shopper feedback leads to displays, inserts carrying new tissue samples