Wine

Client: Walgreens
Category: Drug Store Retailer
Intended Length of Use: 48 months
Producer: Design Phase Inc.
Unit Cost: Over $1,000
Production Date: 12/1/2008
Production Run Quantity: 250
Objectives: Walgreens was breaking into the wine and champagne category. They were looking to create an area for the wine that stood out, highlighted theproduct and didn't take up existing shelf space. The display that housed the wine also needed to appeal to women, the number one shopper at Walgreens.

Client Company: Liquor Control Board of Ontario
Category: Experiential
Country of Production: Canada
Country of Placement: Canada
Producer: Artisan Complete
Unit Cost: Over $1,000
Initial Run Date: 9/14/2008
Number of Sites: 10
Number of Screens per Site: 1
Number of Distinct Channels of Content Per Site: 1
Day-Parted? No

Client: PepsiCo Australia
Category: Multinational
Country of Production: China
Country of Placement: Australia
Intended Length of Use: 36 months
Producer: Creative Instore Solutions
Production Date: 3/3/2008
Production Run Quantity: 100

Retailer: Dominick's
Location: Chicago