How Shoppers Learn About New Products Most Important Factors When Deciding to Try New Products Influence of Display on Purchase Likelihood, By Display Type Influence of Display on Purchase Likelihood The Package is the Product Increasing the likelihood of new product success Building Private Label Brands Putting the Pieces Together at the Point of Sale Research Insights to Improve Point-of-Sale Marketing The Impact of Displays on Product Launches Study yields information about aspects of in-store merchandising most likely to drive new-product sales Strategies for Marketing Consumer Electronics at Retail First Previous 209 210 211 212 213 Next Last
