Retailers* Rate Promotional Tactics' Impact on Consumer Sales Retailers: Do You Require Display Allowances of Marketers to Obtain Placement of P-O-P? Research Before Production: the Key to Successful P-O-P The Mirage of Promotional Lift Do price promotions really pay out? Retailers: What Percentage Of Companies Providing Displays Fully Understand Your Needs? Home Center Industry Isn't Sharing: Study Manufacturers and retailers in the home-center market differ on what the term "category management" means and how it should be achieved. Retailers: Is Category Management a Factor in Accepting P-O-P Within Your Store/Chain? Retailers: What Does Your Chain Typically Accept or Reject? Retailers: How Many of the Displays Accepted By Your Store Are Customized to Your Look? Retailers: What Percentage of Companies Providing Displays Understands Your Needs? First Previous 32 33 34 35 36 Next Last