Display Set-Up: Please estimate what percent of the displays your company sends out are actually placed (set up) in stores. Display Acceptance: When your displays get rejected by retailers, when do you typically know? Tough Choices: Placement vs. Private Labels -- Which option would you choose? Display Testing: How often are your displays formally tested by retailers prior to placement in each type of store below? Tough Choices: Branding vs. Number Placed -- Which option would you choose? Point-of-Purchase Tobacco Environments and Variation by Store Type A federal report on alcohol display and signage frequency State Variation in Retail Promotions and Advertising for Marlboro Cigarettes Changes at the Point-of-Sale for Tobacco Following the 1999 Tobacco Billboard Ban Retailers: What Advice Would You Give Someone with a Lower-Ranked Brand About Getting P-O-P Placed? Retailers: Do You Require Display Allowances from Marketers to Obtain Placement of P-O-P? First Previous 15 16 17 18 19 Next Last
