Toy, Hobby, & Games

Retailer: Jewel-Osco
Location: Chicago

Studio's 'Toy Story 3' spawns a multitude of related retail campaigns

Client: Nintendo of America, Redmond, WA
Product(s) Promoted: Nintendo DSi
Distribution: Game Stop Stores
Number of Stores: 4,500
Production Run Quantity: 4,500
Introduction: 8/1/09
Intended Duration: 3 months
Dimensions (H x W x D): 18" x 24" x 3"
Weight: 7 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Great Northern Corp., Chippewa Falls, WI

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Design of the Times 2010 Contest Declaration

Client: Microsoft, Redmond, WA
Product(s) Promoted: Forza 3 Game
Distribution: Gaming stores and mass merchants
Number of Stores: 5,350
Production Run Quantity: 5,350
Introduction: 9/15/09
Intended Duration: 6 weeks
Dimensions (H x W x D): 72" x 36" x 24"
Weight: 10 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Origin LLC, Burbank, CA

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Design of the Times 2010 Contest Declaration

Client: Mattel Inc., El Segundo, CA
Product(s) Promoted: Rocky the Robot Truck
Distribution: Toys 'R' Us
Number of Stores: 450
Production Run Quantity: 465
Introduction: 9/1/09
Intended Duration: 1 year
Dimensions (H x W x D): 24" x 30" x 16"
Weight: 50 lbs.
Budget Category (U.S.): $301 - $350 (display only)
Producer: Darko Inc., Twinsburg, OH

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Design of the Times 2010 Contest Declaration

Client: Schleich, Ottowa, ON
Product(s) Promoted: Elves & Knights children's fantasy toy
Distribution: Toys 'R' Us
Number of Stores: 700
Production Run Quantity: 700
Introduction: 9/1/09
Intended Duration: 3-6 months
Dimensions (H x W x D): 19" x 35" x 14"
Weight: 20 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: The Display Connection Inc., Moonachie, NJ

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Design of the Times 2010 Contest Declaration

Client: Mattel Inc., El Segundo, CA
Product(s) Promoted: Various 'Toy Story 3' toys
Distribution: Specialty and mass merchants nationwide
Number of Stores: 2,356
Production Run Quantity: 2,356
Introduction: 5/5/10
Intended Duration: 4-6 weeks
Dimensions (H x W x D): 58" x 40" x 24"
Weight: 75 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Great Northern Corp., Racine, WI

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Design of the Times 2010 Contest Declaration

Client: Nintendo of America, Redmond, WA
Product(s) Promoted: Nintendo Punchout game
Distribution: GameStop, Fry's, Fred Meyer and other game stores, national
Number of Stores: 4,000
Production Run Quantity: 4,230
Introduction: 6/1/09
Intended Duration: 3-6 weeks
Dimensions (H x W x D): 60" x 36" x 24"
Weight: 25 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Great Northern Corp., Chippewa Falls, WI