Packaging: Stock... Custom... or Both? Custom packaging can strengthen brand identity, but at a cost versus stock packaging. The solution? Combine the two. Drugstore Rebate Report: July 2006 Banana Boat Has Fun in the Sun Schering-Plough Builds Exclusive 'Hut' in Albertsons Hawaiian Tropic Throws 'Ultimate Beach Party' Walgreens Puts Brands on the Calendar Countertop Unit Promotes Fun in the Sun WPC Brands Launches 'Survivor' Line Timely marketing focuses attention on outdoor safety products Twins Display Illustrates Results of Sunless Tanning Product A Prescription for P-O-P At Schering-Plough HealthCare Products, organization is good merchandising medicine First Previous 8 9 10 Next Last
