Client: Shimano America, Irvine, CA
Introduction: November 2005
Product(s) Promoted: High-end bicycle wheels
Distribution: Independent bicycle dealers
Intended Length of Use: 3+ years
Size of Run: 100 towers and 1,000 wheel brackets
Dimensions (H x D x W): 6'2" x 26" x 26"
Weight: 60 lbs.
Producer: Concept Designs Inc., Palo Alto, CA
Design of the Times 2006 Contest Declaration
What were the objectives for this entry?