Specialty Retailer

Client: Royal Consumer Products, Norwalk, CT
Product(s) Promoted: Holiday Letterhead, Envelopes, Cards and Stickers
Distribution: Staples Nationally
Number of Stores: 700
Production Run Quantity: 700
Introduction: 10/25/07
Intended Duration: Two Months
Dimensions (H x W x D): 56" x 39" x 29"
Weight: 700 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: Meridian Display, St. Paul, MN

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Design of the Times 2008 Contest Declaration

Client: Abbott Laboratories, Columbus, OH
Product(s) Promoted: EAS Myoplex Original and Lite
Distribution: GNC
Number of Stores: 2,500
Production Run Quantity: 2,500
Introduction: 5/1/08
Intended Duration: 3 months
Dimensions (H x W x D): 60" x 30" x 18"
Weight: 30 lbs.
Budget Category (U.S.): Less than $5 (display only)
Producer: MARS Advertising, Southfield, MI

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Design of the Times 2008 Contest Declaration

Client: Draftfcb for USPS, Chicago, IL
Product(s) Promoted: USPS Automated Postal Center Services
Distribution: Post Offices, Nationwide
Number of Stores: 2,600
Production Run Quantity: 2,600
Introduction: 8/10/07
Intended Duration: 60-75 days
Dimensions (H x W x D): 72" x 48" x 24"
Weight: 4 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Baird Display, Waukesha, WI

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Design of the Times 2008 Contest Declaration