Seasonal Merchandise

Client: Schering-Plough Corp., Summit, NJ
Introduction: January 2006
Product(s) Promoted: Suncare products
Distribution: Drugstores
Intended Length of Use: 3 months
Size of Run: 2,165
Dimensions (H x D x W): 62" x 15" x 15"
Weight: 29 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Schering-Plough Corp., Summit, NJ
Introduction: January 2006
Product(s) Promoted: Sun Care Products
Distribution: Supermarkets
Intended Length of Use: 3 months
Size of Run: 1,506
Dimensions (H x D x W): 60" x 16.25" x 18.5"
Weight: 18 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: ABSOLUT Spirits Co. Inc., New York, NY
Introduction: June 2005
Product(s) Promoted: ABSOLUT Flavors
Distribution: Off-premise accounts nationwide
Intended Length of Use: 1 to 2 years
Size of Run: 3,065
Dimensions (H x D x W): 55.5" x 10" x 31 "
Weight: 90 Ibs.
Producer: G2 Worldwide, New York, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Seattle's Best Coffee, Seattle, WA
Introduction: November 2005
Product(s) Promoted: SleighBell Blend coffee
Distribution: Cafes and Foodservice locations in the U.S. & Canada
Intended Length of Use: 7 weeks
Size of Run: 78,000
Dimensions (H x D x W): 7.5" x 2.625" x 3.325"
Weight: 12 oz.
Producer: Horton Lantz & Low, Seattle, WA

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Madden Communications for Kraft, Chicago, IL
Introduction: September 2005
Product(s) Promoted: Nabisco cookies and crackers
Distribution: Supermarkets nationwide
Intended Length of Use: 4 to 6 weeks
Size of Run: 10,000
Dimensions (H x D x W): 6' x 6' x 3'
Weight: 72 lbs.
Producer: Temple-Inland, Chicago, IL

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Retailer: Martin's Super Food Store
Location: Batavia, NY