Produce

Products: Bite-Size Baskets of shrimp, fish and chicken
Number of displays: 600 of each
P-O-P companies: Sullivan Higdon & Sink (design), Kansas City, Mo.; Serigraph Inc. (manufacturing), West Bend, Wis.
Distribution: 570 Captain D's restaurants
Introduction: July 2003
Duration: Temporary
Construction: Backlit styrene (translites), styrene with adhesive (counter mats)
Display set-up: Store managers