Personal Care

Publix tied in to Unilever's Sept. 24 FSI event with a feature in its Sept. 23 coupon book activating the manufacturer's sponsorship of the National Collegiate Athletic Association and delivering coupons for Dove, Tresemme, Degree, Vaseline, Nexxus, Caress and Q-tips.

Delhaize America's Food Lion tied into Procter & Gamble's Sept. 24 brandSaver FSI event with a feature in its Sept. 27 circular offering loyalty cardholders $3 off the purchase of three SKUs from Head & Shoulders, Old Spice, Secret, Olay, Crest, Febreze, Dawn, Tide, Gain, Downy and Dreft.

Southeastern Grocers' Bi-Lo and Winn-Dixie chains tied in to Unilever's Sept. 24 FSI event with features in their Sept. 27 circulars offering Plenti loyalty cardholders $5 off the purchase of five SKUs from Dove, Tresemme, Axe, Vaseline, Suave and St. Ives.