Rite Aid tied in to Procter & Gamble’s July 29 brandSaver FSI event with a July 29 email blast, display and leaderboard ads throughout riteaid.com and multiple features in its concurrent circular, each promising wellness+ cardholders various offers.
ShopRite and Procter & Gable are staging a "Clean Up with Savings" sweepstakes awarding three winners a chance to attend a home baseball game during the 2018 season and meet Major League Baseball players Jerad Eickhoff, Adam Jones and Luis Severino.
CVS/pharmacy tied in to Procter & Gamble’s July 29 brandSaver drop throughout its concurrent circular with multiple features offering ExtraCare loyalty cardholders incentives.