Personal Care

Client: Colgate-Palmolive, New York, NY
Product(s) Promoted: Colgate ProClinical
Distribution: CVS/pharmacy nationwide
Number of Stores: 1,000
Production Run Quantity: 3,000
Introduction: 3/22/10
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 12" x 26" x 12"
Weight: 7 lbs.
Budget Category (U.S.): $16 - $25 (includes product)
Producer: RockTenn Merchandising Displays, Winston-Salem, NC

Design of the Times 2010 Contest Declaration

Client: Unilever NA, Trumbull, CT
Product(s) Promoted: Dove Men body wash and bar soap
Distribution: Supermarkets
Number of Stores: 10,400
Production Run Quantity: 10,582
Introduction: 11/1/09
Intended Duration: 3 weeks
Dimensions (H x W x D): 10" x 30" x 14"
Weight: 28 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: Smurfit-Stone ImagePac, Fairfield, NJ

Design of the Times 2010 Contest Declaration

Client: Johnson & Johnson Sales and Logistics, Morris Plains, NJ
Product(s) Promoted: Wound care (Assorted Varieties)
Distribution: Walgreens
Number of Stores: 35,000
Production Run Quantity: 35,000
Introduction: 4/26/10
Intended Duration: 3 months
Dimensions (H x W x D): 40" x 36" x 16"
Weight: 8 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Rand Diversified, Edison, NJ

Design of the Times 2010 Contest Declaration

Client: Kimberly-Clark Corp., Neenah, WI
Product(s) Promoted: Pads/Liners/Tampons
Distribution: Supermarkets
Number of Stores: 12,000
Production Run Quantity: 12,000
Introduction: 4/1/10
Intended Duration: 4 weeks
Dimensions (H x W x D): 24" x 5" x 6"
Weight: 1 lb.
Budget Category (U.S.): $6 - $10 (display only)
Producer: Menasha Packaging, Neenah, WI

Design of the Times 2010 Contest Declaration