Packaged Foods

Client: Safeway Inc., Pleasanton, CA
Introduction: March 2006
b>Product(s) Promoted: Participating frozen food manufacturers
Distribution: All Safeway banners: Vons, Pavilions, Dominick's, Genuardi's, Randalls, Tom Thumb, Carrs, Pak'n Save Foods
Intended Length of Use: 1 month
Size of Run: 6,050
Dimensions (H x D x W): 22.5" x 1.5" x 48"
Weight: 3 lbs.

Client: The JM Smucker Co., Orrville, OH
Introduction: December 2005
Product(s) Promoted: Blueberry Muffin Mix
Distribution: Military commissaries
Intended Length of Use: 6 months
Size of Run: 210
Dimensions (H x D x W): 68" x 13" x 24"
Weight: 12 lbs.
Producer: Buckeye Container Div. of BCI, Wooster, OH

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Design of the Times 2006 Contest Declaration

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Client: Madden Communications for Kraft, Wood Dale, IL
Introduction: July 2005
Product(s) Promoted: Kraft Parmesan Cheese
Distribution: Supermarkets including Jewel-Osco, Pick 'N Save and Dierbergs
Intended Length of Use: 2 months
Size of Run: 1,000
Dimensions (H x D x W): 5' x 2' x 2'
Weight: 10 Ibs. (w/o product)
Producer: Great Northern Corp., Racine, WI

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: McCormick, Hunt Valley, MD
Introduction: August 2005
Product(s) Promoted: Grill Mates Rubs, marinades and shake-on seasonings
Distribution: Mid-Atlantic region; M&T Stadium (Baltimore Ravens)
Intended Length of Use: 2005 NFL football season
Size of Run: 2
Producer: Harvey & Daughters Inc., Hunt Valley, MD

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Kraft Foods Inc., Northbrook, IL
Introduction: March 2006
Product(s) Promoted: Rising Crust Pizza, Thin Crispy Crust Pizza, Half and Half Pizza.
Distribution: Supermarkets nationwide
Intended Length of Use: 4 to 6 Weeks
Size of Run: 6,250
Dimensions (H x D x W): 6' x 10.5" x 3'
Weight: 4.5 lbs.
Producer: Marketing Drive, Chicago, IL

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Kraft Foods Inc., Northbrook, IL
Introduction: January 2006
Product(s) Promoted: Tombstone Pizza
Distribution: Supermarkets/Grocery nationwide
Intended Length of Use: 4 to 6 weeks
Size of Run: 4,000
Dimensions (H x D x W): 6' x 17" x 3'
Weight: 4.5 lbs.
Producer: Marketing Drive, Chicago, IL

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Design of the Times 2006 Contest Declaration

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Client: Produce For Better Health, Wilmington, DE
Introduction: December 2005
Product(s) Promoted: Fresh produce and healthy, produce-related food items
Distribution: Wal-Mart Supercenters and Neighborhood Markets
Intended Length of Use: One week
Size of Run: 1,715
Dimensions (H x W): 57.5 x 16"
Producer: MARS Advertising, Southfield, MI

Design of the Times 2006 Contest Declaration

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Client: McCormick, Hunt Valley, MD
Introduction: August 2005
Product(s) Promoted: Spices and extracts
Distribution: Supermarkets nationwide
Intended Length of Use: 5+ years
Size of Run: 20,000 sets, approximately 105 boxes per set
Dimensions (H x D x W): 5.25" x 2.25" x 6.75" per box. In-line sets are set in configurations of 4', 8', 12' and 16' walls.
Weight: 3 Ibs. per box

Client: George Weston Bakeries, Northlake, IL
Introduction: January 2006
Product(s) Promoted: Mini and Original Pizza Crusts/Boboli Sauce
Distribution: Northeast & Midwest supermarkets and mass merchants
Intended Length of Use: 1 month
Size of Run: 1,300 sets of two racks
Dimensions (H x D x W): 4' x 2' x 4'
Weight: 400 lbs. with product
Producer: The Display Connection Inc., Moonachie, NJ

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Design of the Times 2006 Contest Declaration

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Client: Johnsonville/Perfection Bakeries, Fort Wayne, IN
Introduction: December 2005
Product(s) Promoted: Aunt Millie's Deli Buns and Rolls and Johnsonville Brats
Distribution: Meijer, Marsh, Kroger
Intended Length of Use: 6 weeks
Size of Run: 500
Dimensions (H x D x W): 62" x 18" x 25"
Producer: John Barnes & Co/Prentice Products, Chicago, IL

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?