Packaged Foods

Client: Duane Reade, New York, NY
Product(s) Promoted: Duane Reade Delish
Distribution: Drugstores
Introduction: 11/1/09
Budget Category (U.S.): Less than $5 (display only)
Producer: CBX, New York, NY

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Design of the Times 2010 Contest Declaration

Client: The Great Atlantic and Pacific Tea Co., Montvale, NJ
Product(s) Promoted: The Great Atlantic and Pacific Tea Company's Family of Supermarkets
Distribution: A&P, Waldbaum's and Superfresh
Number of Stores: 243
Production Run Quantity: 972
Introduction: 3/19/10
Intended Duration: 1 year
Dimensions (H x W x D): 60" x 40" x 1"
Weight: 2 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: HEILBrice, Irvine, CA

Client: Kraft, Anheuser-Busch, Coca-Cola, Northfield, IL
Product(s) Promoted: Kraft Products, Coca Cola Products, Budweiser Products
Distribution: IGA Stores across the country
Number of Stores: 500
Production Run Quantity: 690
Introduction: 1/3/10
Intended Duration: 4 weeks
Dimensions (H x W x D): 42" x 57" x 2"
Weight: 8 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: 3 Strikes Activation, Oceanside, NY

Client: Sara Lee Food & Beverage Company, Downers Grove, IL
Product(s) Promoted: Sandwich Bread, Buns/Rolls
Distribution: Hy-Vee, Save Mart, Reasors, Raley's
Number of Stores: 60
Production Run Quantity: 38,861
Introduction: 10/1/10
Intended Duration: 3 years (annual graphic refresh)
Dimensions (H x W x D): 72" x 192" x 24"
Weight: 200 lbs.
Budget Category (U.S.): More than $1,000 (display only)
Producer: Display Boys, Irvine, CA, CA

Retailer: Publix
Location: Cumming, GA

Client: Heinz, Pittsburgh, PA
Product(s) Promoted: Heinz Ketchup/ Pittsburgh Steelers 6-pack
Distribution: Heinz stores and online
Production Run Quantity: 3,500
Introduction: 2/1/09
Intended Duration: 1 year
Dimensions (H x W x D): 10" x 15" x 3"
Weight: 5 lbs.
Budget Category (U.S.): $16 - $25 (includes product)
Producer: Packaging Specialists, Cheswick, PA

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Design of the Times 2010 Contest Declaration