Staples OXO Display Program
Client Company: Staples Inc.
Country of Placement: United States
Intended Length of Use: 36 months
Producer: Trans World Marketing
Production Date: 3/16/2009
Production Run Quantity: 1,550
Objectives: To introduce and merchandise an exclusive selection of standard office accessories incorporating the patented 'Good Grips' non-skid material and generally improved functionality as key selling features. Offer a trial area for consumers to experience the tactile feel and funtion.