Piecing Together Account-Specific P-O-P Product marketers are responding to demands for customized P-O-P by getting to know big-box retailers and learning to work within limits Oil of Olay Offers In-line Merchandising Unit Kayser-Roth Offers No Nonsense Figure Enhancement Center Skechers' Kids Line Seen and Sold with P-O-P Otis Spunkmeyer Offers Perimeter Modular Display Rack Whitehall-Robins Introduces Child Lip Balm Duracell Two-Sided 9-volt Battery Display Tropicana Nutrition Center Debuts At Wal-Mart Black & Decker Creates Multi-Vendor Display for Wal-Mart M&M/Mars Sets Stage for 'Biggest Launch in History' First Previous 623 624 625 626 627 Next Last