Hall of Fame Profile: Laurie Houlihan A Q&A with Laurie M. Houlihan, L'Oreal Paris/USA Johnsonville, Weston Offer a Full Meal Dove Beauty Bar at Wal-Mart A case study from the Promotion Marketing Association's 2004 Reggie Awards Retailers Make 'Lord of the Rings' King Sara Lee Lovable Perfect Fit Tour A case study from the Promotion Marketing Association's 2004 Reggie Awards Fisher-Price Stars on Broadway A case study from the Promotion Marketing Association's 2004 Reggie Awards Pedigree/Wal-Mart Paws to Recognize A case study from the Promotion Marketing Association's 2004 Reggie Awards RFID: Coming to a Store Near You Retailers back uniform standards, but chip prices must fall before tagging of individual products is common Kimberly-Clark Tries Out for the Olympics P-O-P Producer Trends 2004 P-O-P Design interviews P-O-P producers for their take on the business outlook, RFQs, and P-O-P materials trends First Previous 571 572 573 574 575 Next Last