Household Cleaners

Client: Ace Hardware, Oak Brook, IL
Introduction: May 2006
Product(s) Promoted: Wasp & Hornet Spray
Distribution: Ace Hardware
Intended Length of Use: 3 months
Size of Run: 1,650
Dimensions (H x D x W): 54" x 12" x 14"
Weight: 60 lbs.
Producer: Buckeye Container Div. of BCI, Wooster, OH

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: The Gillette Co., Boston, MA
Introduction: July 2005
Product(s) Promoted: Batteries
Distribution: H-E-B
Intended Length of Use: 12 months
Size of Run: 1,685
Dimensions (H x D x W): 5' x 1' x 1'
Weight: 100 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: The Gillette Co., Boston, MA
Introduction: May 2005
Product(s) Promoted: Batteries
Distribution: Fred Meyer
Intended Length of Use: 12 months
Size of Run: 105
Dimensions (H x D x W): 6' x 2' x 3'
Weight: 350 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Panasonic, Secaucaus, NJ
Introduction: April 2006
Product(s) Promoted: Panasonic Alkaline Plus, Digital and Oxyride Batteries
Distribution: Nationwide Mass
Intended Length of Use: 6 weeks
Size of Run: 3,000
Dimensions (H x D x W): Variable x 17.5" x 11.5"
Weight: 100 Ibs.
Producer: Pratt Display, Conyers, GA

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Home Depot Business Development Team, Atlanta, GA
Introduction: January 2005
Product(s) Promoted: LiquaFeed
Distribution: The Home Depot
Intended Length of Use: 2 years
Size of Run: 1,506
Dimensions (H x D x W): 22" x 10" x 11"
Weight: 3 lbs.
Producer: New Dimensions Research Corp., Mellville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

A Q&A with Robert Mariano