Home Improvement

Product: ChoiceFlo Filtering Faucet
Number of displays: Approximately 1,700 (first run)
Producer: VSG Industries, Cleveland
Distribution: Lowe's and Menards nationwide
Introduction: June 2007 (Lowe's); October 2007 (Menards)
Duration: Semipermanent
Construction: Styrene
Set-up: Third-party agency

Product: ChoiceFlo Filtering Faucet
Number of displays: Approximately 1,700 (first run)
Producer: VSG Industries, Cleveland
Distribution: Lowe's and Menards nationwide
Introduction: June 2007 (Lowe's); October 2007 (Menards)
Duration: Semipermanent
Construction: Styrene
Set-up: Third-party agency

Client: Dymo, Stamford, CT
Product(s) Promoted: Labeling Tools
Distribution: Specialty Shops/Services
Number of Stores: 500
Production Run Quantity: 529
Introduction: 8/13/07
Intended Duration: Permanent
Dimensions (H x W x D): 72" x 24" x 24"
Weight: 43 lbs.
Budget Category (U.S.): $251 - $300 (display only)
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2008 Contest Declaration

Client: InSinkErator
Country of Production: United States
Distribution: Home Depot stores
Intended Length of Use: 24 months
Producer: Menasha Packaging Company
Secondary Company: Menasha Packaging
Unit Cost: Under $100
Production Date: 3/22/2007
Number of Displays: 2,500

Client: TTi, Anderson, SC
Product(s) Promoted: Ryobi One+ Lithium-Ion battery and Ryobi's new tool family.
Distribution: Home Depot stores in U.S.
Number of Stores: 170
Production Run Quantity: 170
Introduction: 11/1/07
Intended Duration: One year
Dimensions (H x W x D): 38" x 48" x 24"
Weight: 30 lbs.
Budget Category (U.S.): $151-$200 (display only)
Producer: Meyers, Minneapolis, MN

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Design of the Times 2008 Contest Declaration