Furniture

Product: Water filters
Introduction: June 1996
Number of displays: 5,000
P-O-P companies: Risdall Linihan Advertising (design), New Brighton, Minn.; GML Inc. (manufacturing), St. Paul, Minn.; The Bureau of Engraving (printing), Minneapolis; U.S. Brass (faucets), Plano, Texas
Distribution: Department stores, cataloguers, mass merchants
Duration: Permanent
Construction: Sintra (structure) with litho-label graphics

Client: Sony Electronics Inc.
Producer: Design Display Group Inc.
Category: Thermoformed Plastic Counter, Shelf or Table Unit
Intended Length of Use: 1 year
Production Run: 300
COMMENTS: This display was designed as a representational environment for an unusual product: a television that is suspended in the customer's kitchen. Two colors of vacuum-formed plastic were used to represent kitchen cabinets. A 3/4-inch square metal tube supports the 15-pound weight of the product, which also swivels on the display.

Product: Smoke alarms, carbon monoxide detectors, thermostats
P-O-P company: Lee Hill Inc., Chicago
Distribution: Home centers, hardware stores
Introduction: October 1995
Duration: Temporary
Construction: Corrugated
Jameson's display for its Safety In Numbers promotion shows the firm's new emphasis on tying its consumer line into its Firex professional brand of smoke and carbon monoxide detectors.