Kirkland Cosmetics Packaging Befine Floorstand Retailer: CVS Location: New York City Sally Hansen Sidekick Retailer: Duane Reade Location: New York City Wet 'n' Wild Endcap Retailer: Rite Aid Location: New York City Material Matters: 'Need to Know' Basics A CPG brand or agency executive does not have to master a lot of technical data, but a basic grounding in reality can help keep expectations within reason. Axe Floorstand Retailer: Kroger Location: Cincinnati SkinMedica Packaging Packaging: Stock... Custom... or Both? Custom packaging can strengthen brand identity, but at a cost versus stock packaging. The solution? Combine the two. Drugstore Rebate Report: December 2006 CVS Revlon ExtraBucks Feature First Previous 485 486 487 488 489 Next Last
