Cosmetics

Client: Alberto Culver, Melrose Park, IL
Product(s) Promoted: Elements Skin Care and Protection
Distribution: National, Chains, Grocery, Independents
Number of Stores: 2,500
Production Run Quantity: 2,500, 1,000
Introduction: 2/1/08
Intended Duration: 6 months
Dimensions (H x W x D): 12" x 15" x 12"
Weight: 8 lbs.
Budget Category (U.S.): $26-$50 (display only)
Producer: The Strive Group, Chicago, IL

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Design of the Times 2008 Contest Declaration

Client: Procter & Gamble, Cincinnati, OH
Product(s) Promoted: Gillette Embrace Razor
Distribution: Health stores/Drugstores
Number of Stores: 1,300
Production Run Quantity: 1,349
Introduction: 10/29/07
Intended Duration: 5 months
Dimensions (H x W x D): 60" x 12" x 12"
Weight: 22 lbs.
Budget Category (U.S.): $151-$200 (display only)
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2008 Contest Declaration

Client: Beiersdorf Inc., Wilton, CT
Product(s) Promoted: Nivea Lip
Distribution: Rite Aid, Walgreens
Number of Stores: 10,000
Production Run Quantity: 13,300
Introduction: 5/15/08
Intended Duration: 1 month
Dimensions (H x W x D): 10" x 15" x 12"
Weight: 5 lbs.
Budget Category (U.S.): $6 - $10 (display only)
Producer: Henschel-Steinau Inc., Englewood, NJ

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Design of the Times 2008 Contest Declaration

Retailer: CVS
Location: Hattiesburg, MS

Retailer: Rite Aid
Location: Baltimore