Convenience Stores

Store brands are ramping up packaging and product quality, creating much stiffer competition for national brands at retail

New food and beverage items introduced along with merchandisers

Product: On The Border chips and dips
Number of displays: 12,000
P-O-P company: Packaging Company of America, Lake Forest, IL
Distribution: Supermarkets and c-stores
Introduction: Spring 2007
Construction: Corrugated
Comments: This floorstand merchandises On The Border chips and dips together and was placed in various locations throughout supermarkets and convenience stores.

Product: On The Border chips and dips
Number of displays: 12,000
P-O-P company: Packaging Company of America, Lake Forest, IL
Distribution: Supermarkets and c-stores
Introduction: Spring 2007
Construction: Corrugated
Comments: The On The Border "Weekender" displays, which hold six cases of salsa, seven cases of queso or 14 cases of bean dip, are highly visible yet take up minimal space in stores with their small footprint.