Consumer Electronics

Client: Sony Corporation, Tokyo, Japan,
Product(s) Promoted: Xperia Smartphone, tablet and smartband
Distribution: Japan
Number of Stores: 50
Production Run Quantity: 50
Introduction: 1/5/14
Intended Duration: 12 months
Dimensions (H x W x D): 12" x 24" x 12"
Weight: 4 lbs.
Budget Category (U.S.) $51 - $100 (display only)

Client: Boost Mobile, Irvine, CA
Product(s) Promoted: Samsung Galaxy phones
Distribution: Nationwide, 2,300+ branded retail doors
Number of Stores: 2,300
Production Run Quantity: 2,300
Introduction: 10/18/13
Intended Duration: 7 months
Dimensions (H x W x D): 72" x 36" x 24"
Weight: 25 lbs.
Budget Category (U.S.) $16 - $25 (display only)

Client: LG Electronics Home Electronics, Englewood Cliffs, NJ
Product(s) Promoted: LG curved OLED TV
Distribution: Various retailers
Number of Stores: 250
Production Run Quantity: 250
Introduction: 9/19/13
Intended Duration: Minimum 1 year
Dimensions (H x W x D): 66" x 51" x 16"
Weight: 100 lbs.

Client: Casio Computer Co. Ltd., Tokyo, Japan,
Product(s) Promoted: Compact Digital Camera
Distribution: Japan
Number of Stores: 500
Production Run Quantity: 500
Introduction: 11/1/13
Intended Duration: 12 months
Dimensions (H x W x D): 10" x 22" x 8"
Weight: 2 lbs.
Budget Category (U.S.) $51 - $100 (display only)

Client: Virgin Mobile, Irvine, CA
Product(s) Promoted: Samsung Galaxy Phones
Distribution: Nationwide, 5,500+ branded retail doors
Number of Stores: 5,500
Production Run Quantity: 5,800
Introduction: 10/18/13
Intended Duration: 7 months
Dimensions (H x W x D): 2" x 2" x 2"
Weight: 2 lbs.
Budget Category (U.S.) $16 - $25 (display only)

Client: Dell, Austin, TX
Product(s) Promoted: Alienware gaming ecosystem
Distribution: Piloted in 110 stores. (Currently rolling into 690 stores.)
Number of Stores: 800
Production Run Quantity: 600
Introduction: 3/10/14
Intended Duration: Pilot program installed march 10, 2014 to present. 690 stores to be installed early july.
Dimensions (H x W x D): 72" x 48" x 16"

Client: Swann Communications, Port Melbourne Victoria,
Product(s) Promoted: 8200 Series 1080p DVR
Distribution: Tiger Direct, Fry's, MicroCenter
Number of Stores: 125
Production Run Quantity: 126
Introduction: 11/1/13
Intended Duration: 1 year
Dimensions (H x W x D): 28" x 36" x 17"
Weight: 50 lbs.

Client: Procter & Gamble, Cincinnati, OH
Product(s) Promoted: New CoverGirl Hunger Games "Capitol Collection": mascara, lip, nail, eye products
Distribution: Walmart - Customer Specific
Number of Stores: 2,328
Production Run Quantity: 2,328
Introduction: 3/15/14
Intended Duration: 1-2 months
Dimensions (H x W x D): 72" x 24" x 14"
Weight: 35 lbs.

Electronics brand uses that information to influence in-store messaging and digital strategy