Listerine Whitening Twin Pack Club Tray
Client: Johnson & Johnson Sales & Logistics LLC, Morris Plains, NJ
Product(s) Promoted: Listerine Whitening Mouthwash
Distribution: Sam's Club, BJ's Wholesale Club
Number of Stores: 720
Production Run Quantity: 9,500
Introduction: August 2006
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 11" x 19" x 9"
Weight: 32 lbs.
Budget Category (U.S.): $11 - $15
Producer: Henschel-Steinau Inc., Englewood, NJ
Design of the Times 2007 Contest Declaration